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Are you ready to elevate your digital skills and dominate the ever-evolving online world?”Digital Mastery Unveiled” is not just a book; it’s your ultimate roadmap to success in the digital age. Whether you’re an aspiring entrepreneur, a marketing professional, or someone looking to deepen their digital expertise, this comprehensive guide is your key to unlocking the full potential of the digital universe.Why Settle for Average When You Can Be Exceptional?Do you struggle to navigate the complex landscape of digital marketing?Do you struggle to navigate the complex landscape of digital marketing?Are you looking to enhance your e-commerce strategies for maximum impact?Are you looking to enhance your e-commerce strategies for maximum impact?Do you want to master the art of persuasive online communication and content creation?Do you want to master the art of persuasive online communication and content creation?Unlock the Secrets of Digital Success:Alchemy of Digital Conversion: Dive deep into the nuances of digital conversion, from crafting conversion-centric strategies to optimizing your social media influence.Alchemy of Digital Conversion: Dive deep into the nuances of digital conversion, from crafting conversion-centric strategies to optimizing your social media influence.Data-Driven Decisions: Learn how to harness the power of data analytics, making informed decisions that drive growth and efficiency.Data-Driven Decisions: Learn how to harness the power of data analytics, making informed decisions that drive growth and efficiency.E-Commerce Evolution: Explore the latest trends and strategies in e-commerce, understanding consumer behavior and optimizing user-centric designs.E-Commerce Evolution: Explore the latest trends and strategies in e-commerce, understanding consumer behavior and optimizing user-centric designs.Digital Brand Architect: Uncover the essentials of digital branding, from creating compelling brand stories to navigating the world of content marketing.Digital Brand Architect: Uncover the essentials of digital branding, from creating compelling brand stories to navigating the world of content marketing.Digital Detox: Discover the importance of balancing technology in your life, understanding its impact on mental health and productivity.Digital Detox: Discover the importance of balancing technology in your life, understanding its impact on mental health and productivity.Email Evolution: Get insider tips on crafting effective email campaigns that resonate with your audience and drive conversions.Email Evolution: Get insider tips on crafting effective email campaigns that resonate with your audience and drive conversions.Emerging Technologies: Stay ahead of the curve by understanding the latest in quantum computing, AI, and other cutting-edge technologies shaping our future.Emerging Technologies: Stay ahead of the curve by understanding the latest in quantum computing, AI, and other cutting-edge technologies shaping our future.Your Path to Mastery Awaits: “Digital Mastery Unveiled” is more than just a book – it’s your partner in navigating the digital landscape with confidence and creativity. Each chapter is packed with insights, strategies, and real-world examples, providing you with the knowledge you need to excel.Take the First Step Towards Digital Domination: Are you ready to transform your digital presence and achieve unprecedented success? Embrace the journey of learning and growth with “Digital Mastery Unveiled.” Get your copy today and start shaping your digital future!Click here to purchase and embark on your journey to digital mastery!
Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the “Psychology of Selling” that is more important than the techniques and methods of selling. Tracy’s classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated audiobook format for the first time. Salespeople will learn: “The inner game of selling” how to eliminate the fear of rejectionhow to build unshakeable self-confidence. Sales people, says Tracy, must learn to control their thoughts, feelings, and actions to make themselves more effective.
You used to need a big ad budget to get your message across. Not anymore! Thanks primarily to the Internet, a world of free and inexpensive tactics exists for spreading the word about your business. Free Marketing delivers more than one hundred marketing ideas to help small business owners and marketers generate new revenue—with little or no marketing budget. Using both Internet-based and creative offline ideas, you’ll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and build a foundation for your business. Free Marketing offers simple, actionable advice to help you:Use your expert knowledge to create compelling content that attracts customers and enhances your credibilityUse your expert knowledge to create compelling content that attracts customers and enhances your credibilityCreate a “squeeze page,” the most powerful one-page website you’ll ever build.Create a “squeeze page,” the most powerful one-page website you’ll ever build.Create the 24 marketing videos you need to grow salesCreate the 24 marketing videos you need to grow salesImplement a proven method to use eBay for publicity (which the author used to earn $30,000 and tons of free publicity off just one auction)Implement a proven method to use eBay for publicity (which the author used to earn $30,000 and tons of free publicity off just one auction)Develop efficient online marketing habits that generate leads and boost your SEODevelop efficient online marketing habits that generate leads and boost your SEOAddress smart phone trends with a strategic mobile marketing planAddress smart phone trends with a strategic mobile marketing planDon’t let your marketing budget limit you anymoreDon’t let your marketing budget limit you anymoreFree Marketing proves that the most powerful marketing strategies can also be the cheapest.
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took 18 truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day – as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: “What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?”Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs – in companies of all sizes – a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Who do you want your customers to become?According to MIT innovation expert and thought leader Michael Schrage, if you aren’t asking this question, your strategic marketing and innovation efforts will fail.In this latest HBR Single, Schrage provides a powerful new lens for getting more value out of innovation investment. He argues that asking customers to do something different doesn’t go far enough—serious marketers and innovators must ask them to become something different instead. Even more, you must invest in their capabilities and competencies to help them become better customers.Schrage’s primary insight is that innovation is an investment in your client, not just a transaction with them. To truly innovate today, designing new products or features or services won’t get you there. Only by designing new customers—thinking of their future state, being the conduit to their evolution—will you transform your business.Schrage explains how the above question (what he calls “The Ask”) will incite you and your team to imagine and design ideal customer outcomes as the way to drive your business’s future. The Single is organized around six key insights and includes practical exercises to help you apply the question to your current situation. Schrage also includes examples from well-known companies—Google, Facebook, Disney, Starbucks, Apple, IKEA, Dyson, Ryanair, and others—to illustrate just what is possible when you apply “The Ask.”Marketing executives, brand managers, strategic innovators, and entrepreneurs alike should understand how successful innovation rebrands the client and not the product. A requisite question for its time, Who Do You Want Your Customers To Become will liberate you and your team from ‘innovation myopia’—and turn your innovation efforts on their head.HBR Singles provide brief yet potent business ideas, in digital form, for today’s thinking professional.
As organizations increasingly recognize the centrality of design to strategy, designers have an opportunity to shape decisions at the highest level, moving beyond low-level UI/UX decisions to product vision and strategy. In The Designer’s Guide to Product Vision, pioneering product design visionary Laura Fish helps you level up your skills and become a modern design leader. Fish shows how to make the hard-won transformation to strategic designer, and harness your new power by championing product visions that make a powerful difference. You’ll learn how to: Lead digital product journeys in an agile world, using product vision as a strategic compass that keeps everyone aligned in the face of changeLead digital product journeys in an agile world, using product vision as a strategic compass that keeps everyone aligned in the face of changeBind your product to purposeful direction: delivering the best experience that solves for user problems through the lens of business objectivesBind your product to purposeful direction: delivering the best experience that solves for user problems through the lens of business objectivesMaster the exceptional business communication skills you need to command business endeavors based on product or service visionMaster the exceptional business communication skills you need to command business endeavors based on product or service visionSecure dedicated resources, assemble your team, and captain your visioneering expedition to successSecure dedicated resources, assemble your team, and captain your visioneering expedition to success Fish provides practical tools that help you apply her strategies, including product vision proposal document deliverables, storytelling arc templates, vision solution story templates, and more. With her guidance and resources, you can leave pixel-pushing behind — and change your world.
We live in exciting times. The Internet is arguably the fastest growing cultural phenomenon in the world. Right now we are in the middle of a communications revolution. Look again at your business’s web presence. Whether you are a farmer’s wife or a fundraiser, an artist or an artisan, a musician or a manufacturer, a shop or a service, a global corporation or a neighbourhood charity, podcasting can enhance your website.
No matter what kind of business you are in you will find A Quick Start Guide to Podcasting is useful. It will help you to give your brand more than an internet presence: it will give it a voice. It will help you to establish an identity, corporate, commercial or individual, reach a different demographic than you have previously been able to tap into and crucially, entice potential customers or clients to your website.
All you need to start is a little imagination – and even if you’re stumped for ideas, the examples in A Quick Start Guide to Podcasts should help to set your imagination free.
Global Master of Digital & Social Media Marketing
Mastering the Future of AI, Digital & Social Media Marketing: Strategies, Tools, and Techniques for Global Success with AI. A comprehensive guide to becoming a top-tier Global Consultant, Practitioner, Manager and Director GMDSMMM
Covering all diploma levels, from 2,3,4,5,7,8 undergraduate and Postgraduate qualification electives. EU/UK Ofqual, EQF accredited courses. Book One Volume One Self-Study Handbook
In today’s rapidly evolving digital landscape, the role of marketing has undergone a transformative shift. The traditional boundaries of marketing have expanded, encompassing various platforms, technologies, and strategies that redefine how businesses connect with their audiences. The advent of digital and social media marketing has revolutionized the way brands communicate, engage, and build relationships with consumers. This book, “Global Master of Digital & Social Media Marketing
In today’s fast-paced, technology-driven world, the landscape of marketing is constantly evolving. “Global Master of Digital & Social Media Marketing ” is your comprehensive resource for navigating and excelling in this dynamic field. Whether you are a seasoned marketing professional, a business leader, an academic, or a budding entrepreneur, this book offers invaluable insights and practical strategies to propel your marketing efforts to new heights.
Uncover the Secrets of Digital Marketing Success
This book delves into the intricacies of digital marketing, covering a wide range of topics including:Advanced Digital Strategy: Learn how to develop sophisticated digital marketing plans that align with your business objectives and deliver measurable results.Advanced Digital Strategy: Learn how to develop sophisticated digital marketing plans that align with your business objectives and deliver measurable results.AI and Machine Learning: Discover how artificial intelligence is revolutionizing digital marketing, from SEO and content creation to customer engagement and analytics.AI and Machine Learning: Discover how artificial intelligence is revolutionizing digital marketing, from SEO and content creation to customer engagement and analytics.Content Marketing: Master the art of creating compelling content that resonates with your audience and drives conversions.Content Marketing: Master the art of creating compelling content that resonates with your audience and drives conversions.Social Media Marketing: Gain expertise in leveraging social media platforms to build your brand, connect with your audience, and achieve your marketing goals.Social Media Marketing: Gain expertise in leveraging social media platforms to build your brand, connect with your audience, and achieve your marketing goals.Data-Driven Decision Making: Harness the power of data analytics to inform your marketing strategies and optimize your campaigns for maximum impact.Data-Driven Decision Making: Harness the power of data analytics to inform your marketing strategies and optimize your campaigns for maximum impact.Why Read This Book?Comprehensive Knowledge: Covering everything from foundational principles to advanced techniques, this book provides a thorough understanding of digital and social media marketing.Comprehensive Knowledge: Covering everything from foundational principles to advanced techniques, this book provides a thorough understanding of digital and social media marketing.Real-World Examples: Case studies and practical examples illustrate how successful marketing strategies are applied in bona fide business scenarios.Real-World Examples: Case studies and practical examples illustrate how successful marketing strategies are applied in bona fide business scenarios.Actionable Insights: Packed with tips and advice that you can immediately implement to improve your marketing efforts.Actionable Insights: Packed with tips and advice that you can immediately implement to improve your marketing efforts.Future Trends: Stay ahead of the curve with insights into emerging trends and technologies shaping the future of digital marketing.Future Trends: Stay ahead of the curve with insights into emerging trends and technologies shaping the future of digital marketing.Who Will Benefit?Marketing Professionals: Enhance your skills and stay updated with the latest trends and strategies.Marketing Professionals: Enhance your skills and stay updated with the latest trends and strategies.Business Leaders and Entrepreneurs: Develop effective digital marketing strategies to grow your business and reach new customers.Business Leaders and Entrepreneurs: Develop effective digital marketing strategies to grow your business and reach new customers.Students and Academics: Gain a comprehensive understanding of digital marketing to excel in your studies and future career.Students and Academics: Gain a comprehensive understanding of digital marketing to excel in your studies and future career.Freelancers and Consultants: Stay competitive and offer more value to your clients with informed and effective marketing strategies.Freelancers and Consultants: Stay competitive and offer more value to your clients with informed and effective marketing strategies.Praise for “Global Master of Digital & Social Media Marketing ”
“This book is a meaningful change! It offers a perfect blend of theory and practice, making it an essential read for anyone involved in digital marketing.”
It’s time to take the fear and frustration out of social media.
In today’s crowded marketplace, it’s harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility.
Social media changed the world—and today’s social media platforms evolved to meet the world’s changing needs. You’ve got more choices than ever before—online video, web audio, teleseminars, and more—plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.
By using the powerful strategies in The Essential Social Media Marketing Handbook, you will:
Jump ahead of the competition.
Jump ahead of the competition.
Expand your visibility and influence as a leader in your industry.
Expand your visibility and influence as a leader in your industry.
Increase your expert credibility and create powerful new ways to collaborate.
Increase your expert credibility and create powerful new ways to collaborate.
Build your brand into a powerhouse.
Build your brand into a powerhouse.
Maximize your profit-making potential.Maximize your profit-making potential.
This unique guidebook lays the foundations of contemporary mobile-first, responsive web design, offering writers, designers, and those who teach them a complete and up-to-date approach to web design.
Are you looking to learn web design the right way? Not by using an off-the-shelf software package, but by creating customized sites in a way that gives you full control? This guide provides that ability even if you have no previous coding skills or experience.
One of the critical challenges of modern web design is being able to write for the mobile web to reach those increasingly mobile-connected users. How to Design and Write Web Pages Today addresses this key objective while also explaining how to deliver improved experiences for users of desktop-style devices based on the constraints and challenges of mobile design. This user-friendly tutorial begins with background information to enable a better understanding of the web and its purpose and function as well as how to generate material for a website. Readers then learn about the three overarching concerns in the short- and long-term viability and usefulness of websites: accessibility, usability, and sustainability. Key technologies and techniques for web design—such as the HTML and CSS languages to the conceptual foundations of grid-based design—are next, followed by a thorough explanation of how to publish a site on the open web, from creating a viable site architecture to automating the publishing of content to the open web.
Does fear stop you from starting your dream business? Discover a demonstrated way to create a money-making enterprise in just sixty minutes a day.Have you been sitting on a lucrative idea for years? Are you scared someone will steal it before you start? Would you love to control your own destiny but don’t have the time? Host of The Agile Entrepreneur Podcast, Fortune 500 consultant, and speaker Ramesh Dontha has launched multiple successful businesses using rapid-implementation techniques. Building on a wealth of experience and drawing on the same robust tactics that helped found powerhouses Uber, Airbnb, and Instagram, you’ll soon be itching to dive into your first life-changing sixty minutes.The 60 Minute Startup: A Proven System to Start Your Business in 1 Hour a Day and Get Your First Paying Customers in 30 Days (or Less) is a thorough distillation of the key techniques used by entrepreneurs across the globe to get their ideas to market. Using interviews, examples, and analysis, Dontha shows the exact approach you can use—even if you have no idea where to begin. Follow the agile revolution, and your lifelong dreams could be raking in the cash just thirty days from now.In The 60 Minute Startup, you’ll discover:How to determine what makes a good concept and the best fit for youHow to determine what makes a good concept and the best fit for youThe validation tool to test your vision for market acceptanceThe validation tool to test your vision for market acceptanceUnique insights into how to use your own strengths to reveal hidden profitsUnique insights into how to use your own strengths to reveal hidden profitsWays to avoid hours of fruitless research, bypass expensive online courses, and tap into your entrepreneurial mindsetWays to avoid hours of fruitless research, bypass expensive online courses, and tap into your entrepreneurial mindsetPractical examples, step-by-step plans, actionable content, and much, much more!Practical examples, step-by-step plans, actionable content, and much, much more!The 60 Minute Startup is the only resource you need to build your new venture fast. If you like no-nonsense tactics, expert insights, and proven concepts, then you’ll love Ramesh Dontha’s success-building strategies.Buy The 60 Minute Startup to roll up your sleeves and begin today!
Includes a PDF workbook! Learn to harness the power of social media to increase your sales! This multi-session audio program is designed to prepare a sales professional to move to the next level of success in this evolving profession.Rapid technological changes in the workplace have created new demands for sales professionals. Now that the world is flat from a sales territory viewpoint, cross cultural negotiation abilities have created a need for a new skill set in the world of selling. The Sales Mastery Academy has the answers, including sales prospecting skills, negotiation techniques, foolproof closing methods from the Master Closer, overcoming objections with the LQET formula, and of course, how to get and stay motivated. The concepts and skills outlined by three of the most sought after experts in their field will enable you to arrive with confidence and comfort.In this nine-part audio is a proven step-by-step process to guide you through the evolution of the sales profession. Learn how to set and achieve your goals with Zig Ziglar’s unique seven-step goal attainment procedure, and learn the fundamental skills to meeting the changes with prospects and customers. In many cases, the sales cycle is longer and there are more people and departments involved in decision making. Learn how to turn any product into a “solution.” Our customers, the economy, corporate profits, and social responsibilities are changing. How are you responding to these changes? Get equipped to compete and win more deals.
The Instagram Iceberg is the how-to guide for entrepreneurs and marketers seeking to scale their businesses in the Instagram Era and beyond.
Increasingly, founders are finding that Instagram is no longer a reliable one-stop shop for brand building and customer acquisition. The Instagram Iceberg explores the rapidly changing social media landscape from its earliest days and traces its impact to the outsized role it plays in the business world today. Most importantly, The Instagram Iceberg predicts where social media marketing is heading and how businesses can get ahead – and stay ahead – of the curve.
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton KutcherEngage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits.Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you’ll learn how to measure success and ROI.Introduces you to the psychology, behavior, and influence of the new social consumerIntroduces you to the psychology, behavior, and influence of the new social consumerShows how to define and measure the success of your social media campaigns for the short and long termShows how to define and measure the success of your social media campaigns for the short and long termFeatures an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on TwitterFeatures an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on TwitterRevised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social mediaRevised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social mediaToday, no business can afford to ignore the social media revolution. If you’re not using social media to reach out to your customers and the people who influence them, who is?
Artificial intelligence is radically altering the digital marketing landscape. But if you’re a PPC professional, there’s no need to panic; the sky isn’t falling. Former Google AdWords evangelist Frederick Vallaeys understands what’s coming next, and with his expert guidance you’ll not only survive, but you’ll also thrive in tomorrow’s AI world.
In this invaluable volume, you’ll learn:
· What AI and other digital marketing technology can and cannot do
· How agency owners can reposition their business in the current environment
· New skillsets to develop or look for in potential new hires
· Four essential roles digital marketing professionals will continue to play in the future
· And more
Data isn’t everything. Human intuition and creativity will always be essential components of successful marketing. So relax! Read Digital Marketing in an Artificial Intelligence World, and in no time at all you’ll be leveraging AI, not competing with it.
Video marketing is taking over the internet! It is changing the game for bloggers, businesspeople and support staffs In 2022
* No Business Experience Needed
* No Current Expertise Required
* No Technical Skills Required
• Discover How To Make Passive Income For Life On YouTube
• Do you want to take advantage of the most beneficial video sharing site of the internet?
• Do you want to earn passive income on YouTube for years and years to come on autopilot?
Well, it’s very possible. Let me guide you. I have what you need……. Trust me.
Use the Power of Video to Make a Part-Time Income Online! Thousands of people generate six to seven figures annually from online video content. Everybody wants it. But is it really possible? The short answer is “yes.” The longer answer is “yes, but it isn’t easy to accomplish.” If it was, wouldn’t everyone be doing it?
Optimize YouTube and convert video viewership into revenue!
In This Book You will learn
• All About Youtube • Tips For Using Youtube For Business • How to Make Money Online with YouTube • Methods To Making Money Online • Understanding How YouTube Works • YouTube Marketing for Business Owners • Starting YouTube Channel for Beginners • Social Media Business • YouTube Videos Promotion • The Essential Ingredients For A Profitable Channel • New Strategies For Getting Views And Subscribers • Ways To Make Money On Youtube • Shooting Your Video • Editing Your Video • Publishing And Promoting Your Video • How To Make Your Video Content Much, much more, video tips, tricks. How To Use Video marketing in day-to-day marketing for any type of your product or service.
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Marketing as a practice is facing unprecedented challenges: a changing media landscape, an increasingly complex customer journey, innovative technologies, start-ups which disrupt traditional channels and a new generation of tech-savvy clients. How should students and practitioners adapt to this shifting landscape and address the skills gap that many of today’s marketers face? Advanced Marketing Management prepares students for this new world of marketing. Since traditional marketing approaches fail to provide convincing solutions to modern business realities, a new approach is urgently needed if marketers are to regain trust within their organizations.
Using contemporary examples, business case studies and supporting pedagogy, Advanced Marketing Management will provide a critical exploration into the more advanced aspects of marketing management, including the gap that exists between formal marketing literature and real-world practice, discussion of multidisciplinary tools, and the crucial evolution of the ‘4Ps’. Summarizing a large body of literature and academic research on new developments, this book is the go-to guide for students, lecturers and practitioners, wanting to succeed as modern marketers.
Online resources include lecture slides and further questions for group discussion.
The World’s Digital Marketers Share Insights on How They Grow Their Businesses with Digital.
Authors: Ian Cleary, Andrea Vahl, Dave Kerpen, Phyllis Khare, Brian Massey, Emeric Ernoult, Erik Qualman, Jamie Turner, John Jantsch, Martin Shervington, Viveka von Rosen, Michael Brenner, Andrew Davis, Lon Safko
Learn top tricks for using Facebook Ads, LinkedIn, YouTube, SEO, marketing tools, conversions optimization, leadership, Live Videos, Virtual Reality, Content Marketing, connecting, and Fusion Marketing to grow your business.
The book you see before you is a compilation of the very best ideas from the very best authors in the world on the subjects of social media, digital communications, marketing, and technology.
Many of these authors are New York Times and Amazon #1 bestselling authors and have been major contributors in the development of the industry we call social media.
Many of us have been friends, colleagues, and fellow speakers around the globe for more than a decade. It has always been our hope that someday we would be able to make the time to join forces and share with you our most profound thoughts on today’s technologies and give insights into the psychology of human interaction.
We are grateful to you for reading this book and hopefully finding valuable insights that you too may pass along to others. For that, we all say “Thank you!”
The proceeds of this book will all go to charity.
A successful YouTuber shares his strategic system for growing a channel—and going from zero to thousands of subscribers.
You have to start with no videos, views, or subscribers. Furthermore, more than four hundred minutes of content is uploaded to YouTube each minute. To say that it’s challenging to grow a channel is an understatement! In fact, less than three percent of YouTube channels ever gain more than ten thousand subscribers.
Yet, in a one-year period, Brian G. Johnson gained 10,623 subscribers and drove over half a million video views. Truly beginning from zero, Brian had no previous YouTube success to draw from and had to learn the nuances of camera settings, editing options, and technical details that often become roadblocks. Furthermore, he did it in a small and competitive niche, the YouTube video marketing niche.
How, you ask? By researching, testing, and tweaking various video growth methods over a one-year period in order to identify why the YouTube algorithm promotes one video over another. Ultimately, this led to the creation of a video ritual based on his findings—a series of actions according to a prescribed order. More than a mere guide, Tube Ritual is a one-year case study with the goal of driving more views and converting more viewers into subscribers. For those already creating videos or who want to in the future, Tube Ritual contains detailed, step-by-step information that plain works. Covering topics from branding to thumbnails, video structure, YouTube SEO, video calls to action, playlist strategies, channel strategies, and more, Tube Ritual leaves no stone unturned.
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